Galaxy S25, S25 Plus, and S25 Ultra: A head-to-head comparison.

Samsung revealed all the details of the Galaxy S25 lineup at its latest Unpacked event. The Galaxy S25 starts at $799.99, the S25 Plus at $999.99, and the S25 Ultra at $1299.99. Pre-orders are open now for the February 7th launch. Want to know what’s new?

While the phones share a similar design and feel, the Galaxy S25 Ultra features slightly more curved edges. The most significant hardware upgrade is the Snapdragon Elite 8, boasting up to 40% faster performance than the Snapdragon 8 Gen 3 and a new neural processing unit designed for Samsung’s enhanced Galaxy AI. This AI experience includes multimodal and generative improvements, with the Galaxy S25 series among the first to feature new Google Gemini capabilities.

We’re working on our full reviews, so we can’t yet give a definitive recommendation on whether to upgrade. But to help you decide which Galaxy S25 model might be right for you, we’ve broken down their key differences. Keep reading for a detailed look at hardware and software changes, the unique features of each device, and a specs comparison that includes last year’s versions.

The Galaxy S25 and S25 Plus are virtually identical in shape and size to their predecessors. The S25 Ultra, however, sports subtly rounded corners and flat edges for a more consistent design language with the smaller models. It’s also the thinnest and lightest Ultra yet, though only slightly. The S Pen is still exclusive to the Ultra, but its functionality has been reduced, losing both gesture controls and the remote shutter feature.

Unlike the S25 and S25 Plus, the Ultra boasts its own palette of premium titanium colors. Choose from classic black and gray, or opt for the unique silvery hues of blue and white. For even more personalization, Samsung.com offers exclusive Ultra options in rose gold, black, and green.

The Samsung Galaxy S25 lineup maintains similar storage configurations to the previous generation, with one key upgrade: all three models now feature a base of 12GB of RAM. The standard Galaxy S25 is available with either 128GB or 256GB of internal storage. Stepping up to the S25 Plus provides options for 256GB or 512GB. The top-tier S25 Ultra offers the same starting storage as the Plus (256GB and 512GB) and adds a high-capacity 1TB option.

Regardless of region, all three Galaxy S25 phones utilize the Snapdragon 8 Elite chipset. This processor employs an Oryon CPU architecture, similar to what’s found in recent Qualcomm-powered laptops. The 3nm chip integrates two “prime” cores and six performance cores, along with a dedicated “Hexagon” neural processing unit (NPU) that facilitates multimodal AI capabilities. This NPU offers a 40% improvement in efficiency compared to the Snapdragon 8 Gen 3, enabling more robust on-device AI processing, including features like Generative Edit. This localized processing reduces the need for server-side assistance, resulting in faster performance. Samsung asserts that the Snapdragon 8 Elite provides a 37% uplift in CPU performance and a 30% increase in GPU performance for gaming compared to its predecessor, the Snapdragon 8 Gen 3. However, real-world performance remains to be seen.